North Carolina Health Insurance Marketplace
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Guide to North Carolina Health Insurance Marketplace
What Is the North Carolina Health Insurance Marketplace?
North Carolina uses the federally-facilitated Marketplace at HealthCare.gov. It enables individuals, families, and small businesses to shop for Affordable Care Act (ACA)-compliant health insurance plans and apply for financial assistance.
It’s designed for:
Individuals without employer coverage
Self-employed professionals
Gig workers and freelancers
Early retirees
Low-income individuals not yet eligible for Medicare
Open Enrollment Period in North Carolina
Open Enrollment 2025: November 1, 2024 – January 15, 2025
You can:Enroll in a new plan
Switch plans
Renew your current policy
Special Enrollment Period (SEP)
Qualifying life events that trigger SEP include:
Marriage or divorce
Loss of employer-sponsored coverage
Birth or adoption of a child
Moving to a different ZIP code or county
Change in income or household size
Types of Health Insurance Plans Available in North Carolina
Plans are categorized into:
Bronze: Lowest premiums, highest cost-sharing
Silver: Balanced premiums and costs; eligible for CSR
Gold: Higher premiums, lower out-of-pocket costs
Platinum: Highest monthly premiums, lowest costs when you receive care
Plan Formats:
HMO (Health Maintenance Organization) – Lower premiums, referrals required
PPO (Preferred Provider Organization) – Higher flexibility, no referrals
EPO (Exclusive Provider Organization) – No referrals, but in-network care only
Catastrophic Plans are available for those under age 30 or with hardship exemptions.
Eligibility for Subsidies and Cost Assistance in North Carolina
Premium Tax Credits: For incomes between 100% and 400% of the Federal Poverty Level (FPL)
Cost-Sharing Reductions (CSR): Available with Silver plans for incomes up to 250% FPL
Medicaid Expansion: As of December 2023, North Carolina has expanded Medicaid, covering adults earning up to 138% of FPL
NC Health Choice (CHIP): Provides health coverage for children in low- and middle-income families
How to Compare and Choose a Plan in North Carolina
What to consider:
Premiums vs. deductibles
Copays, coinsurance, and out-of-pocket limits
Prescription formularies
In-network doctors and hospitals (especially in Raleigh, Charlotte, Greensboro, Asheville)
Tips:
Freelancers should estimate annual income carefully for subsidy eligibility
Families may split coverage (adults on Marketplace, kids on NC Health Choice)
Early retirees should compare ACA plans to COBRA
Top Insurance Providers on the North Carolina Marketplace
Available insurers include:
Blue Cross and Blue Shield of North Carolina (Blue Cross NC)
Ambetter of North Carolina
Cigna Healthcare
Oscar Health
Aetna CVS Health
UnitedHealthcare (limited areas)
Plan availability varies by county.
Navigating North Carolina’s Online Enrollment Portal
To apply:
Go to HealthCare.gov
Create an account
Enter household details and estimated income
View available plans and enroll
Need assistance? Use this local help tool to find certified agents and navigators across North Carolina.
Alternatives to the Marketplace in North Carolina
Short-Term Health Insurance: Available for up to 364 days; limited benefits
Off-Exchange Plans: Direct from insurers (not eligible for subsidies)
Faith-Based Health Sharing Ministries: Legal in North Carolina, but not regulated as insurance
Common Mistakes to Avoid During Enrollment
Forgetting to update your income
Missing the January 15 enrollment deadline
Choosing a Bronze plan with high deductibles despite regular care needs
Failing to review provider networks
Assuming all family members qualify for the same plan type or program
North Carolina-Specific Health Programs or Initiatives
Medicaid Expansion (Effective Dec. 1, 2023): Expands coverage to low-income adults under 138% FPL
NC Health Choice (CHIP): Provides children with dental, vision, and medical coverage
Integrated Telehealth Options: Most ACA plans in NC now offer virtual care and telemedicine
Outreach Support: Many local organizations assist with bilingual enrollment support
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Blake Insurance Group
Phone: (888) 387-3687
Email: info@blakeinsurancegroup.com
Hours: Mon-Fri 9:00 am to 5:00 pm
Sat-Sun: Closed

Blake Nwosu
Owner & Principal Agent
Expertise: All personal and commercial line insurance, including auto, home, business, health, and life insurance.
License: 16117464